As a purpose-driven marketing company we believe it’s imperative that we use our voice to champion those making a positive impact.
Anna Leary, Objective Director
As a purpose-driven marketing company we believe it’s imperative that we use our voice to champion those making a positive impact.
Anna Leary, Objective Director
About us
Objective isn’t an agency or consultancy, but an adaptable full-service, outsourced marketing department, designed to bring together purpose-driven companies and experienced virtual marketers for the right fit at the right time.
Our ultimate goal isn’t about how big we can become, but how good, and how much better we can make the world by supporting our clients to activate their voice and unleash the power of marketing as an accelerant to their impact.
Ehara taku toa i te toa takitahi, engari he toa takitini — My success is not mine alone, it is the success of the collective*
We’ve chosen to channel our marketing thinking and implementation towards amplifying the efforts of medium-sized, scaling businesses with purpose. This means we work with organisations who want to be accountable for their impact on the planet, people, and experiences – from helping workers get home safe each day to finding innovative ways to solve long-standing, complex environmental challenges. Our clients trust us to deliver. We have the grit and motivation to work through challenges. We add value by being proactive, diligent, action-orientated and constantly fine-tuning our activity to gain incremental advantage.
Put simply, we get it done.
*Aroha: Maori wisdom for a contented life lived in harmony with our planet – by Dr Hinemoa Elder.
Unleash the power of marketing as an accelerant to the impact of purpose-led entities.
To see impact businesses realizing their voice and achieving above fair share success in the global market.
We bring together purpose-led businesses and marketers to execute strategic, results driven marketing plans so they can grow and succeed.
“Objective’s services have been, and will be, fundamental to our success.” – Dermot Butterfield, Wych Chief Executive
“Objective makes high level marketing capability affordable to us.” – Alin Ungureanu, Chelmer CEO
“Objective got the job done within a tight timeframe and were flexible to suit our needs.” – Erlyn Dale, Non-Executive Director, NZCS
“Objective worked seamlessly across our business to build a social media presence that met every KPI we set.” – Hayden Stanaway, Director Auckland & Wellington Residential, Bayleys
“Objective’s services have been, and will be, fundamental to our success.” – Dermot Butterfield, Wych Chief Executive
“Objective makes high level marketing capability affordable to us.” – Alin Ungureanu, Chelmer CEO
We protect the environment through who we work with and how we work – ensuring our operations are environmentally sustainable.
We genuinely care for all who contribute to Objective. We aspire to improve the communities we touch, and work with like-minded businesses.
We lead the marketing profession with integrity, and operate in an efficient, transparent and collaborative way.