This hit-the-ground running programme will show you how to use marketing’s power to reach your business goals faster and more efficiently. It’s ideal if you need an affordable, DIY marketing solution that covers all bases. Our expert marketers will support you through the process, providing templates, feedback, and advice along the way.
The programme consists of six consecutive modules:
- Business Analysis: Determine quick wins and priorities.
- Target Audiences: Segmentation + buyer journey tracking.
- Competitive Positioning: Establish competitive advantage.
- Brand Positioning: Create unique positioning and intangible asset value.
- Marketing Audit: Understand what to start, stop and keep doing.
- Marketing Plan: A tactical plan to drive your business forward.
The outcome is a strategically sound and actionable marketing plan to drive your business toward its goals. Templates and techniques can be extrapolated for future use to ensure your marketing delivers a return on investment.
Co-funding available via the Regional Business Partner Network
We are a registered marketing service provider with the Regional Business Partner Network. Your business may be eligible for up to 50% co-funded support for this programme via the network’s Management Capability Voucher Fund. The fund provides support for management training services which build business owner capability.